In the rapidly evolving world of ecommerce, data-driven decision-making is the key to success. In my 20 years of experience in ecommerce retail, a few years on the agency side of that relationship and about a decade troubleshooting for various Venture Capital companies, I’ve seen the industry transform dramatically. But one thing has remained a … Read more
Black Friday is no longer just a day, it’s a season. Brands that extend their Black Fridayactivity over several weeks rather than condensing it to a single weekend are likely tooutperform those that don’t. With many of your competitors running promotions throughoutNovember, it’s essential to compete for your audience and build anticipation leading up to … Read more
Table of Contents: Introduction In the dynamic realm of digital marketing, achieving SEO excellence demands innovation and a willingness to explore unconventional strategies. Welcome to the realm of affiliate marketing – a dynamic approach that not only fuels revenue but also transforms the landscape of search engine optimisation (SEO). In this article, we’ll explore the … Read more
Pay-per-click (PPC) advertising has become an important part of any digital marketing strategy in recent years. It is a way to get your business in front of potential customers quickly and efficiently, but it does come with a cost. But what will PPC costs look like in 2023? Let’s take a closer look and see … Read more
For years, Black Friday has been one of the most popular times to shop online. It is a time when shoppers can get the best deals on products and have access to exclusive offers that are not available any other time of year. However, in recent years there has been a noticeable decline in the … Read more
When it comes to e-commerce, there are a variety of platforms available. Magento and Shopify are two popular options for businesses looking to create an online store. While both have their advantages and disadvantages, making the move from Magento to Shopify can be beneficial for many businesses. Here’s why you should consider a switch. Ease … Read more
Are you looking for ways to raise investment for your business? If so, then you’ve come to the right place. Raising investment can be a daunting task, but it doesn’t have to be. In this blog post, we will provide some of the best advice on how to raise investment for your business and make … Read more
Pay-Per-Click (PPC) advertising has become a popular way for businesses to increase their visibility online. But what is PPC? And how can it benefit your business? In this blog post, we’ll discuss the basics of PPC and why you should consider using it for your business. What is PPC? Pay-Per-Click (PPC) advertising is an online … Read more
With the emergence of new social media platforms, is Facebook still relevant? The answer is yes. While other sites offer more features and capabilities, Facebook remains one of the most popular and widely used social media channels. Let’s take a look at why it retains its relevance in today’s digital landscape. Ease of Use Facebook’s … Read more
In the past few years, TikTok has become one of the most popular social media platforms. With over 800 million monthly active users, it’s no wonder why TikTok has become an attractive opportunity for marketers to reach their target audiences. Let’s take a look at how you can use TikTok to expand your marketing opportunities … Read more
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