CRM & Communications

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Email CRM and Newsletters

With decades of experience crafting high performing, regular communications to millions of people in the UK and beyond, Hot Dog Solutions can help you to both build your audience, and to get the most out of your email database through a mixture of regular newsletters and automated communications.

Acting in a fully GDPR compliant manner, Hot Dog Solutions will help you create automated communications programmes, whether that be for new customers, customers who take a particular action or those at risk of leaving you. Within the team we have experience in subscription services, education and learning and tailored communications.

Newsletters
Automated Communications
Conversion Funnels & Optimisation
Multi-Brand / Multi-Region

Measures of Success

Every client and every industry are different; however, we benchmark our performance against our client’s industry along with any previous email performance.

We regularly test different email creatives, subject lines and call to actions in order to maximise performance; working with our client to ensure we get the best response possible from their email sends. Our Open rates vary from 28% to 71%, depending on the strength of the database and how these emails were acquired.

Help Where it’s Needed

For your business, as is the case with all our clients, Hot Dog Solutions can provide as much or as little support as you like in your day-to-day CRM.

Whether you just want us to assist by casting an eye over your existing operation; or you’d like us to plan out for your approval, email themes, design in-house and report back on success; we’re here to help you to get the most out your CRM online.

Integrated Campaigns

Through our Text Message and Multimedia partners, we can provide an integrated CRM solution across multiple channels including SMS, MMS, Facebook Messenger, What’s App and email. Although, despite the growth of new media channels; email remains the customer’s most popular channel for receiving updates whenever they’re polled.

01

Traffic and Sales Generation

You can have the best website in the world, but if you don’t drive traffic to your site, then no one will know about how awesome you are!

02

Search Engine Optimisation (SEO)

Starting with a FREE audit, we will help you to get your site ranking well on Google.

03

PR services

Every client has different business objectives, audiences and opportunities. We use a series of techniques that help us identify what needs to be done to achieve your business targets. Increasingly important is getting under the skin of your target audiences, what motivates them, what needs you are addressing and finally, how and where to reach them in an actionable and measurable way.

04

Paid Search and Paid Social Media

We can boost your profile online, generate new traffic and sales in a cost effective / results driven manner. Working in conjunction with yourselves or on your behalf, we can target consumers in a variety of ways. Unlike other agencies, we do not earn additional commission on traditional Google Shopping, Pay Per Click and Paid Social campaigns (unless working on a pay on results basis).

05

Loyalty

We know how to appeal to customers. We know how to build programmes; we can help you associate point values with products and plan out both redemptions and establish your overall proposition.

06

Influencer Marketing

We have access to thousands of influencers in multiple countries who can tell their audience to support your business. We can match your brief to influencers and present you with options to amplify your key brand messages and influence customer behaviour. We can manage your campaign in-house, and report on all activity.