We are beyond thrilled to announce the promotion of Finley Lacey to Head of Commercial at Hot Dog Solutions. Finley’s unwavering dedication, exceptional talent, and leadership skills have earned him this well-deserved role, and we couldn’t be prouder to celebrate his remarkable achievements.
Finley’s relationship with Hot Dog Solutions goes back even further than the company itself. He first met our founder, Malachi Simons, in 2018 while gaining valuable work experience. That initial encounter left such a lasting impression that when it came time to build our team, Finley was one of the first people Malachi chose, knowing his potential to help Hot Dog Solutions reach new heights.
Joining us from day one as an Affiliate Coordinator, Finley quickly demonstrated his expertise in affiliate management, proving himself to be an invaluable part of the team. It didn’t take long for him to rise to the role of Affiliate Division Lead, where his results-driven approach and commitment to excellence propelled our performance marketing efforts to new levels of success. From creating standout campaigns for global brands in the UK, Canada, and the US, to leveraging his deep understanding of the Canadian market, Finley has been instrumental in helping our clients achieve their goals.
Now as Head of Commercial, Finley will be leading the charge on our retail business strategies with a dynamic new scope of responsibilities. From developing pricing strategies to overseeing promotional campaigns, managing margins, and analysing market trends, Finley’s strategic thinking and leadership will drive Hot Dog Solutions’ ongoing growth and innovation. He will also be working closely with Oakstone Partners, ensuring alignment across teams and maximising commercial success.
Reflecting on Finley’s promotion, our founder, Malachi Simons, shared, “Watching Fin grow both personally and professionally over the years has been an absolute privilege. From work experience to helping build Hot Dog Solutions from the ground up, Fin has consistently gone above and beyond to deliver exceptional results. His leadership in running our Affiliates team has been outstanding, and I have no doubt he will bring the same level of excellence to his new role as Head of Commercial. On a personal note, I’m incredibly proud of the person and professional he has become, and I know this is just the beginning of even greater things for him.”
Finley has exemplified what it means to be a true leader, and we are thrilled to see him step into this next chapter. His dedication, creativity, and ability to inspire those around him make him the perfect fit for this role.
Congratulations, Finley! Your hard work and commitment continue to shape the success of Hot Dog Solutions, and we’re excited to see all that you will accomplish as our new Head of Commercial. 🎉
